[ MERINO PERFORMANCE FOUNDATION LIFESTYLE WEAR ] Woolly pairs the nature proven benefits of merino with classic everyday styles that work anywhere. Enjoy the no-odor, fire resistant, moisture wicking, and long wearing comfort of merino in every aspect of your life.
[ BACKED BY THE WOOLLY PROMISE ] We like to keep things simple. If you are ever dissatisfied with our gear, at any time, just give us a shout and we'll work to make it right.
Life Well Worn
When you feel great, life has no limits. We want you to feel unstoppable, every day, in merino wool.
High-Blend Merino With Extra Flex
Woolly Ultralight Flex Merino is made from Australian Merino wool. The worlds softest and most sustainable Merino.
Woolly's Ultralight Crew Neck Tee
Comfortably Soft for Work and Play
Merino's superior wicking properties and unmatched breathability outperforms clammy cottons and stinky synthetics. Silky soft Merino fabric naturally delivers extra flex for a perfect fit.
Premium Merino wicks moisture for optimal microclimate control
Naturally anti-odor for multi-day use on the road or trail
Natural temperature regulation for 4 season comfort
Biodegradable and environmentally sustainable
Perfect for: Everyday wear, high-intensity activities, warm and cold conditions
Know the Advantages of Woolly Merino
Not your father's itchy wool. Woolly merino is among the softest fabrics on earth.
Merino fibers breathe incredibly well and draw moisture away from the skin.
Unlike stinky synthetic garments, Woolly naturally repels odor and stays fresh over time.
Woolly merino stays cool in the summer, and keeps you warm in the winter.
Scoop Neck Tee Shirt
Long Sleeve Crew Neck
Pro-Knit Cowl Neck Pullover
Ultralight (150 GSM)
Ultralight (150 GSM)
Mid Weight (190 GSM)
"This is an Exceptionally well-made Merino Shirt.
The cut is very flattering amp; feminine. The Merino is soft amp; durable; it goes through the wash cycle no problem."
– Holly, Woolly Customer
Merino wool is simply better than traditional synthetics or cotton clothing. It's sustainably sourced, softer, wicks better, fights odor, and it's more versatile.
Woolly's mission is to take merino beyond outdoor activewear, with styles and unmatched comfort for every occasion.
Few people realize how much plastic they wear everyday. Our coats, shirts, underwear, shoes. All filled with plastic that can't be recycled, and winds up in oceans and landfills.
Woolly merino gives all the performance of synthetics, without the environmental destruction.
Woolly believes in the power of business to make a difference and create positive change. Both in how we operate and what we support.
Our supply chain, packaging, and products are designed with impact in mind. We donate gear to local charities, and direct profits to environmental and social causes we believe in.